Rituals Sakura

Celebrate each day anew

2024

The Ritual of Sakura collection symbolises the welcoming of spring, the dawn of a new era and the opportunity to celebrate each day as a new beginning.

The Ritual of Sakura pays homage to the ancient Japanese ceremony of Hanami – a celebration of the Sakura blossom and the fleeting nature of beauty itself. To introduce their Sakura collection to the European market, Rituals enlisted our help.

Our team formatted and aligned digital assets to ensure the successful distribution of the Rituals of Sakura campaign across Europe. This included the formatting of content across socials, paid media and digital out-of-home assets.

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